Marketing for the Mental Health Professional Pdf

Marketing for the Mental Health Professional Pdf

Marketing for the Mental Health Professional Pdf

Marketing for the Mental Health Professional Pdf

About the book:

Marketing for the Mental Health Professional Book

Author: David P. Diana

Publisher: Wiley; 1 edition

Publish date: (April 12, 2010)

ISBN-10: 0470560916

ISBN-13: 978-0470560914

Pages: 208 eBook pages can be different

Language: English

Genres: Literature

Review

Praise for Marketing for the Mental Health Professional: AnInnovative Guide for Practitioners
“This book is packed with useful strategies that have worked foryears and years in the business world. People who follow the advicehere are going to go places.”
—Dr. Thomas Phelan, Psychologist and bestselling author of1-2-3 Magic

“David’s book is brilliant! He guides us through our ownresistance and the unquestioned beliefs we have held aroundmarketing, money, and our profession. Not only have I received along-overdue education, David has inspired in me the creativity,courage, and confidence to create my own vision.”
—Melinda Edwards, MD, Psychiatrist

A hands-on guide to building a successful mental healthpractice

There is real opportunity for growth, advancement, and overallsuccess within the mental health profession. Marketing for theMental Health Professional helps you acquire and apply thepowerful, proven sales and marketing techniques and strategiesneeded to create and cultivate a thriving mental healthpractice.

Filled with real-life stories and helpful tips, this bookprovides you with the tools to build your practice, includingguidance on:

Using customer-based selling to create a thriving practice

Developing effective strategies for engaging clients, buildingcredibility, and earning loyalty

Identifying true prospects that will lead to long-termsuccess

Using power, influence, and persuasion to help grow yourpractice

Creating an impression and being remembered

Using Internet technology to start a conversation and buildrelevance

A practical guide for professionals looking to achieve long-termsuccess in the field, Marketing for the Mental HealthProfessional proposes a different way of thinking about theprofession. It leverages and incorporates key business, sales, andmarketing principles that “best in class” organizations andsales/marketing professionals use to generate an increase in marketshare, financial wealth, and overall achievement.

Marketing for the Mental Health Professional Pdf

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